| Call Number |
:
|
615.1068 S655 |
| Type of Document |
:
|
Monograph (Book) |
| Language of Doc. |
:
|
EN |
| Title |
:
|
Pharmaceutical marketing : strategy and cases |
| Author(s) |
:
|
Smith Mickey C. |
| Publisher |
:
|
Pharmaceutical Products Press |
| Publication Year |
:
|
1991 |
| Publication Place |
:
|
New York |
| Physical description |
:
|
x,424 |
| ISBN |
:
|
0-86656-861-1 |
| Subject Area |
:
|
Pharmacology |
| Subject Headings |
:
|
-- Pharmaceutical Industry -- MarketResearch -- Marketing -- DevelopmentStrategies -- Distribution -- Production -- Promotion -- TwentiethCentury -- Pharmaceuticals |
Item Information :
| Item | Barcode | Status | Due Date | Location | Media Type |
| 44363 | -- | -- | CIRCULATION |